There are so many opportunities in your business to intentionally connect with your audience. Social media is one of the best ways to get fresh eyes on your business and share your mission. This week, I encourage you to view social media as an extension of your brand. A place to keep building brand recognition and that visual identity, which will help you attract your dreamy ideal audience.Read More
Besides a holistic brand identity, the #1 game changer for my clients this year has been templates to use within their business. Specifically for social media graphics. Growing and sustaining a business is a lot of work. And templates allow you to use that time wisely, getting the most impact without wasting hours each week planning, designing, editing and saving graphics.
So today I’m introducing the…Read More
We live in a world of constant information. Every day new content is being thrown at us from all different social media platforms and creative outlets. The idea of content creation for a new or blossoming brand can seem overwhelming in comparison to all of the content already out there. Luckily, if you’re a cause-driven brand, there is something about your company that sets you apart from everyone else. Your heart and mission are what makes you unique, and because of that mission, there are many things you can do to create content that engages.Read More
Today I'm so excited to share another brand design launch with you! I worked with Jenn, an interior designer from the East Coast to create a timeless re-brand for her business, complete with a name change, brand design and collateral design. Keep reading to see more about the process, goals and how everything turned out.Read More
Today I'm so excited to share a new brand design launch with you! Moondust & Me is a sustainable, fine jewelry brand based in Southern California. Founded by a husband & wife team, they believe in the healing and affirmative power of personal talismans (in the form of jewelry) that can align with your best self. Click through to see the full rebrand!Read More
Launching and running a creative, intentional business can be amazing. But passion only gets you so far. At the end of the day, you have to make sales to create a sustainable income for yourself. This means launching & selling.
So if you're ready to launch your new brand (or even a new product, service or online course) and feeling a little overwhelming, this video & blog post is for you.Read More
One of the most frequent questions I get asked by potential clients (and friends & family) is how my design process works. I’ve talked about it before in other posts but today I want to dive deep into the ins and outs of how I work collaboratively with clients to help them build sustinable, holistic lifestyle brands.
My process is quite different than the industry standard for a few reasons. So today I’m jumping in and sharing all the ins and outs of what happens in 3 weeks to bring an intentional brand to life. Keep reading!Read More
When I was in college, I didn’t know the first thing about branding. I learned all about marketing, buying, merchandising, visual displays, and using Photoshop. But nobody ever sat us down and explained what branding was - much less it’s importantance.
Over the years (my jobs out of college, freelancing and now running Reux Design Co. full time) I’ve learned a lot.
There are some things that come up all the time that you might believe right now, too. I’ve heard these myths from clients, followers on social media, and other business owners.
I believe we should always be open to learning, growing and gaining new clarity for our businesses and life!
So today I’m disproving 3 most common myths you might believe about branding.Read More
A day rarely goes by without me reading a blog or watching some YouTube videos. I love taking breaks throughout my work day to get inspired & refreshed with content from fellow creatives that I so deeply admire.
I often find myself wanting to know what other people watch, listen to or read. I’m a bit nosey that way, and I think most of us are. There’s so many inspiring people in the world, that you can always find something new to absorb.Read More