New In the Portfolio: Of Native

Of Native Jewelry brand identity logo design | Reux Design Co.

So I've been wanting to share this project FOREVER with you guys. I'm just now getting around to updating all of the images, collateral, final files, etc. so that I could add it into my portfolio. 

Last fall I was able to work with the jewelry designer + owner of Of Native. All of the jewelry is sourced around the world, working to highlight the talents of different culture. I really love the message and the pieces are right up my alley (super bohemian, earthy, etc.). 

The brand was in need of a refresh - the old logo just wasn't detailed or special enough to reflect the hand made nature of the pieces. So after talking with Daniela & doing a bunch of brand research, I designed this new logo + the full branding suite to allow her company to stand out more in the jewelry market and just have an overall cohesive feel. 

*Please note some pieces shown below are conceptual only, and aren't being used by the client. However, I wanted to show the full scope of what this brand could entail.

Bohemian Jewelry branding | Reux Design Co.
Natural, minimal, neutral brand color paletter | Reux Design Co.
Jewelry Company Brand Identity Design | Reux Design Co.
Of Native Jewelry | Reux Design Co.
minimal bohemian packaging design | Reux Design Co.
fashion brand label design | Reux Design Co.
fashion jewelry line minimal design packaging | Reux Design Co.